Quantify the funnel
Show how traffic, conversion and sales performance work together instead of focusing on lead volume alone.
LEAD GENERATION ROI CALCULATOR
Make the value of better lead generation visible.
Help buyers connect website traffic and lead conversion with closed customers and revenue. Use their own numbers to turn a broad growth promise into a transparent planning scenario.
No card · No sales call required · International deliveryLIVE EXAMPLEChange the inputs
Modeled monthly revenue$124,416$31,104 upside from a 25% lift
Illustrative estimate only. Build your own branded version in Quotavio.
BUILT FORLead-gen agenciesB2B servicesSaaS teamsConsultants
WHY IT WORKS
Give every visitor a personalized reason to act.
Reveal the constraint
Let the buyer change each rate and see which stage has the greatest influence on the modeled outcome.
Capture commercial intent
Invite a planning session after the visitor has entered customer value and funnel performance.
FROM IDEA TO EMBED
Launch without rebuilding your website.
- Use qualified demand
Define what counts as a lead and avoid combining low-intent signups with sales-ready enquiries.
- Add the sales stage
Include lead-to-customer rate so the model reflects the buyer's ability to turn demand into revenue.
- Offer a relevant action
Follow the result with a funnel review, campaign plan or calculator concept tied to the visible gap.
COMMON QUESTIONS
Everything you need to get started.
How is lead generation value estimated?
Multiply qualified leads by the expected close rate and average customer value. When starting from traffic, first apply the visitor-to-lead rate.
Should acquisition cost be included?
Include it when the calculator intentionally shows net return or payback. Keep the cost assumptions separate from projected revenue so the result remains understandable.
Can I capture the visitor's inputs with the lead?
Quotavio records the calculator result and contact email. Use the result as context for follow-up and confirm detailed assumptions during discovery.
Can I embed this calculator on my existing website?
Yes. Quotavio provides an iframe that can be placed on WordPress, Webflow, Wix, Framer, Shopify and other pages that accept custom HTML.
START WITH THE IDEA
See the calculator your offer needs.
Request a free concept, then build it yourself or have Quotavio deliver it ready to embed.