Connect spend to pipeline
Frame paid media around the business outcome rather than impressions, clicks or platform-reported conversions alone.
PPC ROI CALCULATOR
Show what a stronger paid-media funnel could be worth.
Turn campaign traffic and downstream conversion into a commercial scenario prospects can adjust. Help buyers understand that click volume matters only when it connects to qualified leads and customers.
No card · No sales call required · International deliveryLIVE EXAMPLEChange the inputs
Modeled monthly revenue$124,416$31,104 upside from a 25% lift
Illustrative estimate only. Build your own branded version in Quotavio.
BUILT FORPPC agenciesPerformance teamsMedia buyersDemand generation
WHY IT WORKS
Give every visitor a personalized reason to act.
Expose funnel gaps
Let buyers see whether traffic, landing-page conversion or sales close rate has the greatest effect on the model.
Improve discovery
Capture the scenario so the first conversation begins with the prospect's funnel and commercial assumptions.
FROM IDEA TO EMBED
Launch without rebuilding your website.
- Choose the conversion event
Use the lead or opportunity stage that the agency can measure consistently across campaigns.
- Include downstream rates
Connect leads to customers with an explicit close rate instead of treating every platform conversion as revenue.
- Compare scenarios
Show a current case and a conservative improvement case without presenting the difference as guaranteed return.
COMMON QUESTIONS
Everything you need to get started.
What is the difference between ROAS and ROI?
ROAS compares attributed revenue with advertising spend. ROI can include the wider cost of delivery and the profit or value created. Define which measure the calculator is showing.
Which inputs should prospects provide?
Useful inputs include qualified traffic or clicks, conversion rate, sales close rate and average customer value. Add media spend when the intended result explicitly compares value with cost.
Can an agency use this as a lead magnet?
Yes. Place it on a service page, offer a useful result and invite the visitor to request a campaign or funnel review.
Can I embed this calculator on my existing website?
Yes. Quotavio provides an iframe that can be placed on WordPress, Webflow, Wix, Framer, Shopify and other pages that accept custom HTML.
START WITH THE IDEA
See the calculator your offer needs.
Request a free concept, then build it yourself or have Quotavio deliver it ready to embed.